How to Hire the Best SEO Content Writers? The Complete Guide

how to hire the best seo content writers the complete guide

Over time, the Internet has become larger than anyone could have ever expected. In particular, with an extensive developing focus on marketing, SEO content writers are much in demand these days. They help ensure that brands and businesses have a fighting chance in the rapidly-evolving marketplace, guaranteeing high-quality, web-focused content.

Yet, with these positions becoming more and more common, it is worth asking how we can prove if someone’s capable of quality SEO content writing. If you are looking for a straightforward answer, the easiest way to hire a content writer is to choose someone with a deep understanding of content strategy, the ability to adapt their writing styles, and a keen sense of search engine optimization (SEO).

In today’s article, we will look into further detail of what to aim for when hiring an SEO content writer.

Continue reading to learn more.

Why is SEO Content Writing Important?

Before we discuss anything, we need to evaluate what makes SEO content writing so crucial in the first place.

Whenever you type queries on Google, you’d receive a list of results. The top-most results would come with ads. Google ranks these ads according to the Cost Per Click (CPC). CPCs are defined as the amount someone would pay Google for boosting a keyword during advertising campaigns. This doesn’t usually cost a lot, but the prices vary with SEO difficulty and search volume. In general, your expectations should be around $6-10.

However, these campaigns are only effective when they’re consistent. Plus, you’d need your content to come with excellent graphics, videos, and text. Coupled with the cost of hiring, you could see yourself spending thousands of dollars.

As a result, companies try to cheat the system by using SEO content writing. These utilize similar keywords as CPC-paid content but have a higher-ranked search result without as much trouble. Though ads would still be the top result, SEO content competes for a close second place.

Why Do We Need to Hire an SEO Content Writer?

why do we need to hire an seo content writer

Since all you’re doing is using the keywords of CPC-paid content, you might think that hiring a new writer is unnecessary. Although, this isn’t really all there is to it. SEO-based content depends on numerous factors and can influence your search results drastically.

For example, it has been noted that 47% of consumers view at least three to five content pieces before discussing sales. And, from a marketing standpoint, 72% of marketers view SEO tactics as the most efficient.

Not to mention, SEO content writing is no easy task. It is estimated that a 500-word blog cold takes up to 4 hours to complete! In an adapting market, who even has the much time for that? In addition, Google usually expects long-form 2000+ words for articles, which could take a writer 15 hours or more per blog post.

6 Qualities of a Professional SEO Content Writer

Content writers struggle daily to make sure every blog or article is up to standard. They do this in several ways, some of which are included below:

1. Avoiding Keyword Stuffing

The mark of a good content writer is someone who can efficiently use keywords. In particular, Google and professional writers shun keyword stuffing. This is an unhealthy practice, which manipulates a search engine for better web traffic.

The practice can harm a business due to an unnatural flow of content. It doesn’t help industries, as customers would leave pages as soon as they land on them. In essence, these pages sacrifice quality for more attention.

2. Capable of Editing their Content

The note of a first-rate SEO writer is being able to edit and delete the right words. These writers would use programs like Word or Google Docs to underline words in red. This indicates that these words or sentences need to be revised to meet a client’s specific standards.

Plus, experienced blog writers would derive further help from writing and editing tools, such as Grammarly’s free and premium versions. This provides them with more insight into where they’re going wrong in their writing and why.

3. Solid SEO Writing Technique

Understand that SEO writing is not a skill for everyone. To hire the best content writers, you have to be bold and direct in inquiring about their SEO writing procedures. Test them on their value of keyword density. And make sure they’re familiar with respective keyword research tools and strategies.

The following are a few questions you could ask a potential candidate during an interview:

  • “Are you familiar with writing Meta descriptions and titles?”
  • “What experience do you have in SEO content writing?”

4. Research Abilities

Research is a crucial skill for writing one-of-a-kind content. Discovering reliable sources and integrating them into writing is a reoccurring trait among SEO content writers. And according to a survey done by SurveyMonkey, 82% of adult readers indicated that they prefer data-based articles over opinion-based ones.

5. Engaging Content

Companies and writers often forget that readability and expertise are valued over functionality. You have to remember that Google uses actual humans to grade content. As a result, you have to upload this content with the hope of approval.

In essence, an ideal writer is determined by the creativity and talent for the craft. They value their writing and are capable of keeping readers engaged. So, you’d want to hire a content writer capable of informing, guiding, and educating readers in a specific action.

6. Consistency

consistency is the key

To help bring it all together, a writer needs to be consistent with these qualities. Their writing must never involve plagiarism, and it must always appropriately communicate concepts to a target audience. They need to confirm the research tools used in their writing process. And, they must create content that flows easily among search engine rankings and has a positive influence on potential clients.

Freelance or In-House?

When you want to hire SEO content writers, there are two possible routes you could take; you could either go for an in-house or freelance writer. They both have their own pros and cons, some of which are discussed below.


An in-house writer is an ideal alternative if you have the budget and time for a full-time employee. They would be treated as part of your company, and you’re usually guaranteed consistent writing. They are ideal for publishing across multiple mediums. And, over time, these writers develop a deeper understanding of what your company expects.

Not to mention, hiring in-house writers would make sure you’re always ready to produce quality content. There’s no need to worry about missing crucial coverage or needing to come up with a last-minute order.


Freelancers are more like vendors. There’s no overhead cost for training, insurance, permanent salaries, or HR. However, they would need extra guidance on your writing standards, workflow, and division of duties. Yet, with that being said, the process is really smooth at providing premium content at affordable rates.


Hiring SEO content writers saves so much time and energy. They make everything a lot simpler while meeting all the required standards. Choosing the perfect writer depends on ensuring that their goals align with yours. So, you must have a clear objective in mind, and you must be able to communicate those goals to them.

On the same note, we understand that quality SEO writers can still be hard to come by. So, if you’re looking for the perfect writer for you, why look any further? At One Content Pro, we offer everything related to content creation services. For further details, contact us today for a quote!

Hire Best Content Writing Services in Utah (2023)

best content writing services for hire in utah (2022)

Content writing is the art of compelling people to think about your subject, services, or products, and attracting them to your website to avail of your services. In this era, it is the ultimate tool for marketing and promotions, but not all companies can manage the content creation process themselves and instead opt for outsourcing.

However, finding the right content writing service in Utah can also turn out to be a daunting task and many firms struggle with this process. Therefore, we created this list to help you find the best writing service that fits your needs, understands your brand, and portrays the true nature of your business.

The Best Content Writing Services in Utah to Hire

the best content writing services in utah to hire

We have compiled a list of the top content writing services in Utah, keeping the rankings, reviews, case studies, success rate, and optimization techniques in mind, so you can take your pick.

1. One Content Pro

One Content Pro is a remarkable digital agency that aces every project it comes across. They are experts in writing for Healthcare, Power, Technology, Training, Banking, and over 50 other industries. They have been working for 9 years and have managed to complete nearly 10,000 content creation and digital marketing projects since then.

Their primary content writing services for generating leads are SEO Writing (Articles/Blogs etc.), Business Writing (E-mail/Proposals, etc.), Marketing Content (Press release/LinkedIn profile, etc.), Web Content (Copywriting/Product Descriptions, etc.), and Creative Writing (eBook/Infographics, etc.)

They strive in creating great stories which either speak directly or indirectly to your target audience. To connect with the agency and hire them for your marketing endeavors in Utah, you may get started from here.

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2. Avalaunch Media

Avalaunch Media is one of the best content writing services in Utah and has been able to effectively work with various professionals. The businesses are doing well by Avalaunch Media’s content writing services and getting free entry into the realm of world-class content authorship. Their content writing services for developers are always effective in adding value to their projects. With this agency, you can expect a comprehensive package that will help you understand how to use your story so that it’s enough to make an impression and better than what the competition is going to offer.

Their services begin with an extensive questionnaire that is compiled. After the questionnaire is administered, they ensure to give you 100% of the most effective and current information on your topic area, which you can use for your project.

In addition, Avalaunch Media works with you to create free articles that are so engaging that they will leave a lasting impression on those who happen to read them. If you’re ready to launch your business in Utah County, you may consult their services here.

3. Base Search Marketing

Base Search Marketing is a remarkable link-building and content-writing firm that provides exceptional marketing and writing services in Utah. They offer two categories of article writing; VerticalPlus SEO and OptimizedPlus SEO. The first one is the basic package that ensures that everything from the structure to keywords is top-notch and highly optimized, whereas, the latter is mostly niche-orientated and allots an experienced author who writes for a specific industry. The agency defines itself as “Excellent, Consistent, Transparent, and Farsighted.”

It can be easily ranked among the best content writing agencies in Utah due to its proven techniques in case studies of popular clients. Another fascinating thing is the fact that the company shares the entire procedure with you, from planning to executing the writing project, followed by revisions included in some of their packages.

For a quote, you may consult the agency here.

4. Wallaroo Media

Wallaroo Media provides professional content-generating services for its customers. The company creates and manages content for websites and digital media in a variety of ways. Starting as simply a content writing agency in Utah, Wallaroo Media now also designs web pages, creates brochure layouts, develops marketing materials, develops websites for businesses, and handles the entirety of social media marketing.

Customers can avail of the company’s services to have their content written by professional writers that have experience in these fields or by using the Wallaroo Pro service. The qualified content writers have been keeping up with any and all advancements in their respective fields. They provide high-quality services at affordable rates. These professionals know how to write blog posts, articles, web pages and web copy for both local and international clients, and the team of professional content writers is available 24/7 for your needs.

The agency can be consulted for a quotation here.

5. BKA Content

The digital marketing firm, BKA Content, also makes the list of the best content writing services in Utah. They offer custom copywriting services that can help you produce quality content for your business, ranging from blogs to product descriptions. They also create original content with a unique angle after case studies that will excite and attract the target audience. The mission is to provide professional quality articles and creative writing services at affordable prices with great customer service. Some of their clients include Vazoola and SEMRush.

The agency also assists with editing both marketing materials and content to ensure that it meets the needs of your audience and their expectations. For a consultation, you may contact the agency here.

6. Southern Utah Advertising & Marketing

Ranking among the most impactful content writing services in Utah, this digital agency has professional writers that produce content with the aim of high rankings on Google as well as a greater reach to the target audience. Regardless of the reason behind acquiring their services, from product launches to sponsored events, they’ll ensure to write the ideal press release you need to promote your business. While press releases and ad copies are their expertise, they also excel at producing highly optimized blogs and articles to increase web traffic. Click here for a free consultation with Southern Utah Advertising & Marketing agency.

Why Should You Hire a Content Writing Service?

why should you hire a content writing service

Companies across the globe are experiencing changes: growth, restructuring, and downsizing. No matter how strong your business might be today, it won’t stay that way forever if you aren’t making changes to help it grow. In business, it is crucial to understand that no company can stand still and survive. If you’re not growing with your competitors, they will outgrow you.

Content writing services may be the answer to your problems. If you’re tired of struggling with content ideas, feel like you can’t put in the hours for strong content, or just need to outsource so you can focus on other aspects of your business, choose the best content writing service in Utah from the above.

The Bottom Line

The aforementioned companies are some of the leading content writing services in Utah and are therefore optimal for providing clients with high-quality content for their businesses or websites.

One Content Pro not only offers professional writing services, but we have got a lot more to offer. We cover a wide range of topics in our portfolio and have a proven track record in all aspects of digital marketing. Contact us here to know more about the services we provide and to get a free quote.

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Article Writing for Affiliate Marketing to Improve Traffic

article writing for affiliate marketing to improve traffic

Why Learn Writing as an Affiliate Marketer?

Article writing for affiliate marketing is an effective advertising strategy for any company. It delivers a vast array of services that are unrelated to marketing per se, yet improve conversion and boost revenue. It is vital to note that the information should be put on the appropriate websites and resources if you want it to be effective.

This is what associate marketing entails, and it will assist you in identifying your niche and target audience. Article writing for affiliate marketing utilizes a distinct content platform to draw the audience’s attention to your website, service, or product. In this article, we will learn the process of writing as an affiliate marketer and capture the reader’s attention.

10 Tips for Article Writing as an Affiliate Marketer

10 tips for article writing as an affiliate marketer

1. Develop the Organization of Your Article

When writing for content affiliate marketing, your article’s organization is crucial to the text readability. People naturally like to read well-structured articles organized into an introduction, main body, and conclusion. Use special symbols, checklists, and points to create the right structure for an article and enhance its legibility. All phrases and paragraphs should be concise and straightforward. Always keep in mind that each paragraph must include a single major theme. You may divide the main body into as many paragraphs as you choose, and do not overlook drawing logical links between them.

2. Select Appropriate Article Length

Based on your industry, you should determine the optimal post length. Some writing affiliate programs provide daily articles of 500 to 700 words in length. Others choose to post many 1500-2000 word pieces every month. It depends on the issues you want to address and the tastes of your audience. For instance, if your audience consists of tech-savvy specialists and you want to explain new software in-depth, your post should be somewhat lengthy.

3. Use Suitable Conversational Tone

You should choose a tone of speech that is most appealing to your intended audience. If you are writing for Millennials and GenZ, you may use a warm and chatty tone. Or, if you’re creating material for Baby Boomers, you may use a more formal style.

Are you ready to get started with your content strategy?

Additionally, you should focus on using table terminology. You shouldn’t utilize slang, abbreviations, or jargon if you’re uncertain about your audience’s familiarity with these terms. You must also never employ obscure terms, particularly if you do not fully comprehend their meanings. These terms will degrade the text’s readability and deter visitors. If you want to generate compelling copy for writing affiliate programs, you must ensure that the intended audience feels at ease while reading your articles.

4. Focus on the Usefulness of an Article

When deciding where to post your content, you must keep in mind that the affiliate website’s readership may not be readily interested in something you have to discuss. The quickest way to pique readers’ interest and get them to click on your post is to write about a subject that is relevant to them. You must ensure that the post you’ve written provides readers with practical value. You should provide them with some ideas and thoughts that will assist them in solving their problems or enhancing their well-being.

5. Do Not Neglect Including Statistics

do not neglect including statistics

When undertaking article writing for affiliate marketing, one should provide sufficient valuable statistics and facts. Obviously, the numbers you provide should be relevant to the audience, and the viewers should find these numbers interesting. A person’s eyes may be drawn to the quantitative information in the article, causing him to read the full piece. Using affiliate marketing, you may be able to grab consumer attention to your website by providing statistical data and other figures.

6. Select Appropriate Keywords

It will not be enough to just post the material on the affiliate website; you must also use SEO-powered content and include keywords. Keywords must be pertinent to the article’s content. Do not limit yourself to a single choice; instead, explore a variety of potential keywords, but avoid making your content too spammy. They should be used naturally and fit well in the text. Always include keywords in the website’s title and description; doing so helps increase website traffic.

For on-page SEO, include keywords in the page’s Meta tags. This will help promote your content and position it higher in the search engine ranking. When optimizing your content using keywords, you should use terms that are appropriate to the topic. Additionally, you should choose keywords that are genuinely looked for in Google searches.

You are mistaken if you think that Google will rank your content highly just because it engages the readers. You, like every other blogger, must optimize your blogs according to Google’s guidelines. The first step in optimizing your content is to identify the appropriate keywords. If you want to develop high-impact material for affiliate programs, you should concentrate on high-traffic, low-competition keywords.

With the use of analytical SEO tools such as SEMRush, Google Keyword Planner, Ubersuggest, and LSI Graph, you can search for keywords based on your own needs. You may prioritize two different sorts of keywords: informative and buyer-centric. Utilize informative keywords to create content that educates and instructs your audience. In addition, include buyer-centric (transactional) keywords in the content (think: CTAs) to entice visitors to make a purchase.

7. Employ Anchor Phrases

Remember that individual words should not be used as anchors. Instead, use sentences that will capture the interest of the reader. Words such as “click here” and “read more” are not optimal anchor text, and they do not maximize SEO. Always concentrate on making the title tag engaging and relevant for the greatest outcomes. Don’t forget to create appropriate, contextual statements for your web links that complement the rest of the content.

8. Offer Engaging Content

The key to increasing website traffic is quality content that is relevant to the reader’s interests. The objective is to direct visitors from your website to that of your partner. Without high-quality information, your backlinks and offers will not produce sufficient revenue. Hire a freelance content writer or content writing company if you lack the time or expertise to develop website content. A copywriter will assist you in developing engaging, high-quality material for your website.

9. Decide the Publishing Regularity

The posting regularity is crucial for establishing an authority site for writing affiliate programs. If you want customers to register on the platform in order to receive notifications about new material, you should regularly produce blog entries. It will push your readers to anticipate new content and understand when it will arrive. An excellent website has several pages of high-quality material. Obviously, such material cannot be created in a few hours, but with frequent publication, you may progressively enhance the quantity of accessible information. Consequently, this will assure an improvement in the number of readers.

10. Locate Appropriate Affiliate Websites

Always consult the directory of third-party websites to discover specialty portals with a similar audience. Consequently, you are able to decide the ideal platforms for yourself, where the readership shares your preferences. Additionally, you may conduct your own analysis and approach website administrators to see whether they accept content for affiliate marketing.

The Bottom Line – Article Writing For Affiliate Marketing

Article writing for affiliate marketing is difficult, but one can learn the ropes by focusing on trending topics, using an appropriate tone of voice, and optimizing the content through SEO titles and keywords.

We hope that the tips discussed in this piece will help you in mastering the skill of content development for content affiliate marketing. Follow these guidelines, and you will be ready to start creating high-quality content that will attract more visitors to your website and convert them into customers. We provide thoroughly researched article writing for affiliate marketing content with a 100% client satisfaction rate. Contact us today for a free quote on our premium SEO- writing services.

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Best SEO Content Writing Services for Higher Search Rankings

Best SEO Content Writing Services for Higher Search Rankings

SEO content writing services are a vital tool to any online business attempting to capture and engage an audience in a specific industry. One of the biggest challenges that content creators face in today’s highly competitive marketplace is content that is optimized for search engines.

Search engine optimization can take advantage of the complex algorithms and modern innovation used in search engines to present your brand, business, or project and improve its search engine rankings exponentially.

At the same time, with content flooding our searches, it’s becoming increasingly important to differentiate the quantity of your content and its quality. In the past, websites and blogs have often resorted to cramping as many words as possible in blogs and on websites to attract higher rankings. However, with the latest search-engine technology, this technique is quickly becoming outdated.

Hiring SEO-Friendly Content Writing Services

Hiring SEO-friendly Content Writing Services

When searching for a content writer, most brands and businesses will turn to freelancers. Although freelancers online can be extremely talented, it can often be a long, tedious, and time-consuming process going through numerous candidates and agencies claiming to have the best SEO-friendly content writing services. This time can be better spent building your brand and doing the work that you want to do.

SEO content writing services, such as those offered by, provide bespoke and optimized content solutions that take care of all your business needs. Their teams consist of experienced and professional content writers, who are up-to-date on the latest trends in SEO content writing.

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From writing long-form content to meeting the search engine intent, these professional content writers combine great writing skills with SEO tools to produce a more engaging copy to fetch a good ranking and favorable placement on search engines.

For new employers in the market, it can be difficult to determine who’s talented enough and to write solid and engaging content that will be worth reading. So why not leave it to the pros? After endless searching on the internet, our team was able to gather these eight online SEO content writing services that provide the best bang-for-your-buck, ranked in order from bottom to top.

8. Hemingway

Heming Way Editor
Heming Way Editor

Hemingway presents itself with a very clean and minimalistic UI that is easy to use. Hemingway is mostly known for its ‘readability’ feature, which enables the writer to assess their writing and remove complex sentence structuring, allowing the writing to flow effortlessly. It also provides a grade ranking a writer’s readability level.

Some benefits of using this app include its easy-to-use interface, color-coded suggestions and corrections, and most importantly, its readability feature. However, this product is unable to integrate with Google Docs or WordPress.

The best part about Hemingway is that this product is free to use! However, the desktop application will cost you $19.99.

7. The Urban Writers

The Urban Writers
The Urban Writers

The Urban Writers have set the bar high for efficiency, reliability, and professionalism in the SEO content writing service world. They offer many helpful features such as real-time viewing, a chat box to discuss any improvements or feedback you may have for your writer/editor, and flexible payment options.

The Urban Writers is an easy choice for any new startup or small business. Best of all, the service features quality assurance, in which the work completed by the writer or editor will go through the company’s very own quality assurance team. The pricing for The Urban Writers starts at $5.49 per 100 words for SEO content writing.

6. Contentfly

Contentfly Website
Contentfly Website

Contentfly offers a variety of services ranging from SEO blogs writing, social media posts, email copy, and more. This service also only accepts 1% of content writers who have applied, allowing companies to greatly scale and optimize their search engine rankings. Strategy-driven website copywriting services can also be found on Contentfly.

Pricing starts at $300 for 4,000 words/month, with other packages also being available.

5. Panda Copy

Panda Copy
Panda Copy

Panda Copy is an excellent SEO content service for those who have niche topics. One of the best features of this service is that it offers multiple revisions, edits, and requests without any extra charges.

Many of the content writers are native to the United States and proficient in their English writing skills. Panda Copy also delivers quick results due to their 1-2 day turnaround guarantee. Each project is handled by a project manager who communicates the client’s needs to the writers.

Panda Copy offers multiple pricing options, starting with $499 for their “essentials” package.

4. Clearscope


Clearscope is an SEO content writing service that has time and time again shown extraordinary results. They have extensive experience working for many big names such as Adobe, Shopify, Deloitte, and many more.

Clearscope is easily integrated into Google Docs and WordPress because it is used as an extension. This service also contains a text editor which can be used in real-time and allows users to create content in an instant via their real-time text editor.

Another feature that is unique to Clearscope is its AI-powered keyword search, which filters through relevant searches on Google and provides feedback on keywords used.

Pricing for this product starts at $170 per month and goes on to $1,200 per month for business plans.

3. Animalz


Having worked with clients such as Google, Amazon, and GoDaddy, Animalz has built a reputation for itself as being one of the most effective platforms for SEO content writing services and improved search engine rankings.

They are also appreciated widely for creating content that is consistent with long-term, sustainable business growth. They have dedicated teams of strategists, writers, and researchers who work in tandem to provide SEO-friendly content writing services for your business.

Some of their content writing services SEO include content audit, keyword search, and editorial planning. While writing services include blog articles, e-books, landing pages, video scripts, and knowledge-based articles.

For more about pricing, it is recommended to directly contact Animalz’s customer support.


Article Writing Co
Article Writing Co is another SEO content writing service with many familiar names on its client list such as eBay, Shopify, and many more. However, they cater to all types of clients, ranging from small businesses and SaaS agencies to corporate clients. provides services such as SEO-optimized content creation, unlimited revisions, a guarantee of originality, and most important of all, expert writers from all over North America.

Although there isn’t a fixed price, their packages are generally on the pricier side.

1. Verblio


Verblio is a premium content creation platform that is nothing short of amazing. Whether you want to write blog posts, newsletters, product descriptions, or ebooks, Verblio can do it. This SEO content writing service allocates writing projects to expert writers according to their skills and expertise, and how best they can meet the clients’ requirements.

With more than a quarter of Verblio writers having a master’s degree or higher education, you are connected with professionals who know their job inside-out. The company encourages clients to rate and review their services, which helps their writers to improve their writing quality further based on comments and feedback.

With more than 3,000 content writers, most of whom are based in the United States, Verblio provides a large pool of experts who can do thoroughly-researched, domain-specific content that earns top positions on major search engines.

Verblio follows a flexible subscription model that allows for extensions and add-ons. Pricing starts at $119.95 per 1,000 words, and can be adjusted to your liking.

How Can We Help You?

How Can We Help You

One Content Pro is an unconventional and innovative SEO-friendly content writing service that leaves no stone unturned to support your content marketing goals. We help you build long-term equity for your brand with engaging and optimized content that speaks directly with your target audience.

Our content improves discovery, reach, and traffic on your website. Our SEO-based content writing generates quality leads and helps you create a truly amazing web experience for your customers.

For more great articles, web copy, and product descriptions, contact us for a free quote today.

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Healthcare Content Writing Helps Build Brand Credibility

Healthcare Content Writing Helps Build Brand Credibility

From complicated jargon to complex medical procedures, healthcare isn’t the easiest topic to understand. Making sure that all your patients understand the latest medical information you have to offer is one of the biggest challenges in today’s healthcare industry.

Healthcare content writing is an integral component of marketing your healthcare services that aims to not only build trust amongst your prospective patients but also make a complicated topic such as healthcare more digestible. The right content can even shape complicated topics that require advanced degrees to understand into simpler words that even laymen can comprehend.

Continue reading to find out why healthcare content writing is critical to building trust and rapport with your patients and how you can utilize its power for your own business.

Why Use Healthcare Content Writing to Market Your Services?

Why Use Healthcare Content Writing to Market Your Services

According to a recent study from the Pew Research Center’s Internet & American Life Project, 72% of internet users in the US looking for information related to healthcare reach out to the internet for the answers to their questions with 77% of this group’s first destination being search engines such as Google or Bing. This statistic is only a slight glimpse into the power of healthcare content writing in today’s world.

The Internet Is Everyone’s First Resort

Think of it like this: you have had a consistent headache for the past two days but don’t know what seems to be the problem. You will likely search for what may be the cause of your headache on the internet before even consulting a healthcare professional. This is because it is much more convenient for you to simply search your query on a search engine like Google to understand what is the problem or whether you even need to see a doctor or not.

With time, people have started to depend more and more on the internet for the answers to their questions. This is exactly why there has never been a better time than now to leverage the power of healthcare content writing for your organization.

Garners More Traffic

Effective healthcare content writing techniques aim to rank your content higher on search engine result pages allowing you to garner more traffic to your website. This will steer more people in your website’s direction whenever they are looking for specific information that you have to offer. More traffic on your website means more potential patients looking for the healthcare services you have to offer.

Builds Rapport with Your Audience

Informative healthcare content can also help you establish yourself as an industry expert with your patients before they even walk through the doors of your facility. Well-written healthcare content is designed to answer the most frequently asked queries of your patients rather than letting them be misinformed through other unreliable resources on the internet. This helps to build trust with your patients and enhances your patient retention rates. When you provide people with the answer they are looking for, they are much more likely to return to you in the future.

How to Generate the Right Healthcare Content

How to Generate the Right Healthcare Content

Producing quality healthcare content can be a daunting task. While healthcare content writing is extremely valuable, its value comes with the responsibility of having to produce well-written content backed up with thorough research. With healthcare, you can’t take any risks. Your content needs to be 100% accurate because people depend upon the content you provide to them.

Healthcare content writing requires a considerate amount of research, a comprehensive understanding of the topic, and an ability to write in such a way that the average reader can easily understand.

Here are a few tips on how to write effective healthcare content for your business:

1. Consider Your Audience

The most important thing to consider when writing healthcare content is your audience. You want to tailor your content according to your readers so it’s crucial that you first think about who your target audience is. Remember that healthcare is an extremely broad industry. You can target anyone ranging from doctors, nurses, and patients to even insurance companies, clinics, and pharmaceutical companies.

Once you have chosen your target audience, it becomes easy for you to mold your content accordingly. It will also help in choosing the appropriate words for your readers. If you want to target a wide audience, then try to make your content as interactive as possible to keep the audience engaged throughout. When using medical terminology, remember to explain it in simple words that anyone can understand.

2. Do Solid Research

Healthcare content writing is arguably one of the toughest genres of content writing there is because it requires tons of research on the topic. The better your research skills are, the better you will be able to write your content for your readers.

While search engines such as Google should be essential components of your research strategy, you can also acquire information from other resources such as books, newspapers, and even other healthcare professionals. If you’re a healthcare professional yourself, you can easily write about your practice and even talk about your personal experiences.

3. Make Sure Your Information Is Up to Date

Healthcare is an ever-changing industry. This is why it is crucial to stay on top of the latest trends and new findings in this industry. It will provide you with the necessary information you need to keep your website up to date with the latest information. Keeping your blog outdated means that your readers may receive inaccurate information through your website, which will eventually damage the trust you have built with them.

4. Search Engine Optimization

If you want people to read your content, it must rank higher on search engine results. Ideally, you want your website to show up at least on the first page of the search engine results page.

You want new patients to visit your website but for that, you need to know what patients are searching for and provide better answers to those questions than any other website. Find out what keywords people are searching for the most related to your niche. Select high-performance keywords that produce the highest search numbers and use them organically in your content wherever possible.

Make sure that you do your homework and read up on the articles that rank high on Google for your particular keywords to find out what makes them stand out. Also, add relevant images and videos to your content to boost your SEO score. Search engines such as Google or Bing typically look for image tags, high-performing keywords, title tags and descriptions, and authority inbound links.

How to Get Started With Healthcare Content Writing

Creating content for the healthcare industry is a challenge. You have to write concise, well-researched, engaging, and clear content that keeps your audience interested. While you can write healthcare content on your own, many people find it much easier to outsource their healthcare content writing needs.

At One Content Pro, we offer top-quality healthcare content writing services that are designed to drive traffic to your website and turn readers into customers for your business. Our highly talented team of writers, designers, and web developers is committed to providing you with the best quality content available. We work with our clients closely to understand their business values and represent what their company stands for through our content.

Contact us to accomplish your healthcare content marketing goals today!

Copywrite Vs. Copyright – Which One to Use, What Is the Difference?

Copywrite Vs. Copyright – Which one to use, What is the difference

While these words sound very similar, they have different meanings and are called homophones. copywrite vs. copyright has initiated a debate multiple times due to one’s use in the other’s place. Spell-checks only work by tallying a spelling used from the dictionary to see if the word exists, regardless of whether it makes sense with the sentence. It is seldom that the spell-check in your phone or your computer identifies your mistake of copywriting or copyright.

Hence, it is important to learn to differentiate Copywrite from the copyright and use them accordingly. copywriting vs. copyright may seem intimidating in the text but they get easier to use once you understand their differences.

What is Copyright?

What is Copyright

Copyright, a noun, is a legal means of claiming exclusive ownership over any personal work. This may include any form of art, ideas, written text such as scripts, or a simple word, such as the name of a shop or a restaurant. Once the copyright claims have been set over a work of creativity, a foreign party without permission or due payment from the owner cannot use the said article.

While the definition itself must clear out a lot of doubts regarding copywrite vs. copyright, an elaborated explanation will make it a lot easier for you to understand the difference. A content creator or a writer deserves recognition for his or her piece of work, regardless of how small it may be, and using copyrights ensures this. When you use copyrights for your content, it prevents it from being used by people who do not have ownership. If, in any case, your original content has been copied or recreated by a foreign party, it is considered stolen and hence, illegal.

Once you post original content on the web, you automatically get copyright claims for your work. Examples of dealing with copyright content may include:

  • If you only allow read permissions for your document, nobody viewing the piece of writing will be able to edit or copy it.
  • Foreign or unknown parties may be able to use your content for their work based on some conditions. These conditions may include a payment or subscription, or a simple access request.
  • To use copyright content, it is essential to always give credit to the owner of the abstract.

Examples of Copyright

We understand that copywrite vs. copyright may be a difficult concept to grasp. However, you will find it easier to decide whether to use copywrite or copyright with these examples.

  • Anna used copyright images in her school presentation, which was later flagged.
  • After years of effort, Samantha finally secured the copyright for the name of her bakery.
  • It is not easy to use any music available on YouTube due to copyright claims.
  • The group project could have been sued, had the students not mentioned the source of the copyright piece of information.

How Can You Copyright Your Content?

Although your content automatically gets copyrighted the moment you put it in word, image, or a recording, there are ways to officially copyright it. Officially copyrighting your content includes registering your piece of work with the U.S. Copyright Office. To do this, visit and get started by simply filling out an online registration form. The fee for getting copyright claims over your art or any creation ranges from about US $35 to $55.

After you are registered, a copy of your work has to be sent to the U.S. Copyright Office via mail or web. Then you have to wait for them to get back to you. Once your work is registered, nobody will be allowed to use it without your permission!

What is Copywrite?

What is Copywrite

Copywrite itself may not be a word, but its derivative ‘Copywriter’ is a noun. A Copywriter is someone who works as an advertising writer. The text written for advertising purposes may include product descriptions, scripts, slogans, taglines, or anything that has originated from the Copywriter’s efforts.

Most of the Copywriter’s work revolves around writings for promoting a brand. These writings could be in the form of:

Many of us struggle to get our head around copywrite vs. copyright. A different way to explain copywrite could be:

You are designing a webpage for your newly opened thrift shop. Like any other website, this one needs pictures too, such as photos of your products, your staff, or the well-designed aesthetic interior of your shop. Along with the visual element, you must need text for your webpage content. This is where the role of a Copywriter comes in. You may hire a Copywriter to write an ‘About’ page for your website, product descriptions, etc.

Examples of Copywrite

As mentioned earlier, the word copywrite itself does not exist. Hence, we will be using the derivate words of copywriting, such as copywriting and Copywriter, for a better understanding of the term. Examples of copywrite include:

  • If you are looking for work as a Copywriter, you will first need to understand why companies hire freelancers for copywriting projects.
  • Noah said he would love to know more about copywriting and asked his Copywriter friend to be his temporary mentor.
  • The journalism agency urgently needed a Copywriter to hire for their recent project.
  • While a Copywriter is confused with a general writer, these two are different specialties for freelancers.

Copywriting vs. Copyright

As if the homophones copywrite vs. copyright were not already confusing enough, then arises this question, can copywriting be copyrighted? Of course, any copywriting, such as artistic, literary, or musical work, is open to copyrights. You can always register copyright claims for your blog posts. Now that copywrite vs. copyright seems to make a lot more sense, it is impossible to think of the two words co-existing.

However, there is a slight overlap between them. In most cases, you may not personally own copyrights to your work as a professional Copywriter. The said work falls under the umbrella of ‘works made for hire.’ While the copyright exists, it may just not be the Copywriters.

Copywriting vs. Technical Writing

It is a common belief that copywriting is mainly concerned with sales, marketing, and other advertising content. However, that may not always be true. Some Copywriters often do technical writing if they have a technical bias. The main difference between Copywriters and traditional writers is that Copywriters write to sell while traditional writers write to explain. Then comes a third category – the technical Copywriters. Copywriters who also specialize in technical writing can register to sell and to explain.

Both of them, however, the Copywriter and the technical writer, would require a defined statement of scope to deliver the work that you need.


If you are having trouble grasping the concept of copywrite vs. copyright, you may find it easier if you split the words in your head. This way, copyright would be copy + right, where you require authorization or rights to proceed to copy something. Similarly, copywrite would be copy + write, which means the writer of personally created content.

Head onto our website to explore our writing agency and learn more about copywrite vs. copyright, in addition to a plethora of other similar topics.

Best Places to Outsource your Content Writing in 2023

Best Places to Outsource your Content Writing in 2022

Content marketing is a vital ingredient to any developing business. It helps secure a growing customer base, develop a brand identity, and drive traffic. However, these benefits come at a cost.

Often, it means you have to commit to premium content quality for your marketing. Though this may seem like an easy task to some, people tend to underestimate how time-consuming writing can be (especially when dealing with the dozens of other problems presented to modern businesses!).

So, if you’re looking for an easy way out and want to outsource content writing to experienced professionals, you’ve come to the right place. Over here, we’ll discuss best places you could go to for outsourcing, with details on each. So, continue reading to learn more.

Why Should You Outsource Content Writing?

If you’re still unsure whether outsourcing is the right choice for you, it’s worth discussing those doubts. So, for starters, you should know by now that outsourcing saves you a ton of time. You never have to write copies yourself, plus you wouldn’t have to spend time managing any in-house writers.

With outsourced content writing, you get more time to focus on crucial areas revolving around strategy. Not to mention, the professional copy would arguably be better than anything you could’ve written yourself.

With that out of the way, let’s discuss what you’re here for: the top 10 places to outsource content writing!

1. One Content Pro

One Content Pro Website

One Content Pro is an experience content writing company that offers anything related to creative writing or marketing content. Whether editing, e-book writing, infographics, scriptwriting, or proofreading, we deal with it all.

With our years of experience, we only hire writers with the trusted work quality. We uphold a 100% client satisfaction rate. And, to top it all off, every aspect of our writing would always be research-based and fact-checked.

2. Fiverr

Fiverr Website

Often considered everyone’s go-to choice, Fiverr reigns supreme over anything related to outsourcing. Whether it’s small jobs or whole writing projects, you can do it all on Fiverr at almost any price. In fact, article writing is one of the more well-known “gigs” with plenty of available writers.

That being said, Fiverr content writing does have its weaknesses. For instance, there are usually too many people looking for work there. These freelancers tend to undercut each other, offering better and longer articles for more money. Though this doesn’t sound that bad, it has resulted in plenty of mediocre writers blending in with the professionals.

So, it can be a strenuous process to find a writer that works well with you. In addition, these experienced writers are usually clueless about modern article marketing and often stuff too many keywords for articles.

3. Contentfly

Contentfly Website

Contentfly provides nothing but magazine-quality work at competitive pricing. It’s an ideal place for bloggers and journalists who have an accredited degree to back their skills. They could even have known publications or proven expertise within a subject area. The platform would then deal with these experts by pairing them with talent scouts through data-driven analytics.

In other words, Contentfly works best for high-visibility brands that need a cohesive content stream. It comes with highly qualified writers and a committed talent manager to top it all off.

4. Verblio

Verblio Website

Verblio is one of the best places to outsource content writing. It has a thorough writing process with premium content strategy services. Especially among US-based writers, it provides numerous writers with every type of experience, niche, or expertise. And it can be used to find writers for all kinds of content, such as e-books, product descriptions, videos, website content, SEO-based content, etc.

5. Upwork

Upwork Website

Upwork is like the Wild West of unregulated and outsourced content writing. As a consequence, it can be challenging to weed out unqualified talent. However, if you’re lucky or willing enough to look for writers, you can come across skills unlike any other.

Whether it is photography, editing, writing, design, or market research, you can find people for anything related to content writing.

Other than that, Upwork also enables multiple payment options. You could choose to pay per hour or according to the project fee. If you opt for hourly payments, you can even monitor your freelancer’s activity. And, if you ever feel overwhelmed, you can get help from their customer support at any time.

Upwork should be your go-to choice for a high volume of work without many required skills. It has basic services, for which the app takes out a percentage of every payout for your freelancers. But, for qualified content, you’d have to pay extra for a dedicated talent manager.

6. WriterAccess

WriterAccess Website

If you’re looking for a budget-friendly option to outsource content writing, WriterAccess may be the way to go. It functions as a professional service that utilizes advanced Artificial Intelligence.

This AI would search algorithms across the app to match you with the perfect writer for your requirements or niche. And, to further help your decision, you’d have access to the writer’s portfolio, samples, prices, performance ratings, and more.

However, with that being said, there’s no way to vet content coming from WriterAccess. Since there aren’t any edits or checks, the content would just be shared directly with you. As a result, the writing may not have proper editing for publishing.

7. PeoplePerHour

Peopleperhour Website

This is a UK-based global site that can connect with dozens of freelancers. The prices on this app usually vary, but they would always be in hourly rates. You can choose from a wide selection of writers to find a price that works for you. And this would all be available without any need for an upfront membership subscription.

If that’s not enough to convince you, it’s also worth noting that you wouldn’t have to worry about getting scammed out of your money. With PeoplePerHour, you never have to pay for the finished product until you’re happy with the result.

8. eByline

Ebyline Website

If you’re looking for qualified professionals to outsource blog writing, eByline is another ideal alternative. All of its writers are only journalists with bonafide clips to back their experiences. You can just post your photography, multi-media, or writing assignment and wait for the applications to stream in.

However, you should know that eByline comes with a subscription fee on top of the content you’d pay for. But, you can always just try out its services for free during their seven-day trial period. And, if you need help navigating the site, they also offer 24/7 customer support.

9. Guru

Guru Website

Guru works a lot like Upwork or Fiverr content writing. It has a pool of talent to choose from, but it can be time-consuming to sift out the professionals. Its rates can vary, but there would always respectively be 2.9% and 9% commission for the clients and freelancers. It also comes with a helpful project manager app to help tie it all together.

10. Scripted

Scripted Website

Scripted is a bit on the pricier end of outsourcing apps. With a monthly plan of $199 and extra charges for content, it’s not really practical for small businesses.

Although, if you’re willing to look past its cost, it’s still an ideal self-serve writing platform with a user-friendly interface. It has numerous topic experts, and you never really have to worry about content quality.

The Bottom Line

In the end, if done right, outsourced content writing can be an efficient process. With a well-versed writer, you can get the benefits of premium yet affordable content. So, if you’re looking for accessible outsourced content writers, why look any further?

At One Content Pro, we provide one-of-a-kind research-based writing for any topic you can imagine. So, what are you waiting for? Contact us today for a free quote.

See more: 10 Best Article Writing Services for Small Businesses to Consider in 2023

Best Medical Search Engines: A Comprehensive Guide in 2023

Best Medical Search Engines A Comprehensive Guide in 2022

Research has transformed the face of the medical industry and any new progress in medicines and procedures can all be attributed to it. A critical component of research is a literature review, which involves sourcing scientific articles, research papers, conference proceedings, and much more to support the findings of your paper. Without it, your claims hold no value.

Since searching primary resources for information can be inconvenient, many medical search engines have developed online as centralized platforms to look for literature on any medical topic within seconds. Since no one should be expected to go through all of them, the five best ones and suggestions for when you might need to use them are discussed below in detail.

1. PubMed

Available publicly since 1996, PubMed is the most popular medical search engine. It is free of cost, user-friendly, and a reliable source of highly authoritative literature, making it the standard in the healthcare profession. It is exclusively used for biomedical and life sciences research, while it does contain relevant fields such as bioengineering and behavioral sciences too.

PubMed is maintained by the US National Institute of Health (NIH) and therefore searches all databases that come under the US National Library of Medicine (NLM). These include:

  • MEDLINE – making up 98% of PubMed
  • PubMed Central (PMC) – a repository of full-text articles that have been permitted by NLM to go public
  • Bookshelf – Archive of books and reports from the medical and life sciences disciplines

Approximately 30,000 journals are included under PubMed.

PubMed retrieves the abstracts and citations of the articles relevant to your search terms but does not contain the full-text articles. If full text is available, it will display a link to the publisher’s website. While it does not make public how it performs a search, it allows individuals to make highly specific searches using MeSH (Medical Subject Headings) terms to yield particular articles.

Given the easy accessibility, vast literature, relevance to the medical field, and the ability to significantly filter data, it is often the first and only medical search engine healthcare researchers use.

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2. ScienceDirect

Although not as popular or accessible as PubMed, ScienceDirect is another notable search engine for medical research. For starters, there is a difference between the databases it searches articles in. Unlike PubMed which scours over directories under the NLM, ScienceDirect allows you to find literature from over 2700 medical, science, and technology journals owned by a publishing company known as Elsevier.

All of Elsevier’s journals publish peer-reviewed articles, and one of the most important databases it owns is EMBASE (Excerpta Medica Database). Information stored in this database among others can often have remarkable effects on a research’s findings, making it a go-to healthcare search engine for many. Additionally, it contains full-text articles that can be exported as a PDF, if you are conducting a study that warrants reading more than just the abstract.

However, ScienceDirect is not freely available to all. It requires a login for most articles, while some may be freely available.

Since Elsevier has full control over the journals it includes in the database, it eliminates the concern of unreliable and inaccurate data and updates its medical search engine’s content daily instead of weekly like other competitors. It does not, however, have a controlled vocabulary for a search like PubMed does with MeSH terms.

ScienceDirect is similar to another healthcare search engine called SpringerLink, which covers all journals owned by the publisher Springer.

3. Scopus

Scopus Medical Search Engine

Scopus is another resourceful medical search engine that can be seen as an amalgamation of PubMed and ScienceDirect. It is an abstract and citation repository that looks for literature in several databases, including both MEDLINE and EMBASE. Containing more than double the number of records in PubMed, it has the most extensive database of publications and convention proceedings in industries ranging from engineering and medicine to sociological studies.

While it is a highly sought-after medical search engine by many healthcare experts and researchers, a huge reason why it is not more popular than PubMed is accessibility. It requires a subscription, especially for full-text articles from some journals. Another drawback to Scopus is its limitation to recent articles. It does not contain any literature from before 1995.

It indexes over 36,000 journals of which higher than 34,300 are peer-reviewed, making it the largest database available to institutions worldwide and a useful search engine for medical research.

4. Cochrane Library

Cochrane Library is the best medical search engine when it comes to systematic reviews and meta-analyses, which hold the highest position on the evidence pyramid. While the other mentioned databases also display these two high-impact forms of evidence, the exclusivity of this healthcare search engine towards them makes the quality and quantity of results much better.

It explores literature mainly in the Cochrane Database of Systematic Reviews (CSDR) and Cochrane Central Register of Controlled Trials (CENTRAL). While the latter is the number one resource for peer-reviewed systematic reviews in the healthcare field, the latter is the same for randomized control trials (RCTs). Its search results can also contain trials from other databases like MEDLINE and EMBASE.

A useful component of this medical search engine is Cochrane Clinical Answers, which is a valuable tool for quick and accessible information in the form of clinical questions, a short answer, and relevant data that supports that viewpoint. This is beneficial for professionals who do not have the time to explore multiple resources for an answer.

Like ScienceDirect and Scopus, Cochrane Library is also not free. While some articles may have open access, depending on the year of publishing, most others require a subscription, but its utility in systematic reviews and meta-analysis makes it a treasured medical search engine.

5. Google Scholar

Google Scholar Medical Search Engine

Although quite different in both databases and functions than other medical search engines, Google Scholar is one of the easiest to use (it is just like Google) and a popular search engine for medical research.

What makes Google Scholar unique is its interdisciplinary nature. It contains scholarly literature from all academic professions, sourcing a wide variety of databases which can sometimes be a beneficial thing but often crowds the useful articles with inadequate and low-impact findings. However, if you want to find some obscure piece of information, Google Scholar is the go-to tool.

It is also a resourceful healthcare search engine to discover non-English sources.

Additionally, Google Scholar provides full-text articles which again is useful in a lot of cases, but since most high-impact journals are not open access, it misses significant literature that you can find with PubMed or Scopus.

It ranks its results by the number of citations, which is easy to manipulate, meaning its top finding is not necessarily the best article. It has its fair share of cons but like PubMed, it is free of cost, and given the abundance of literature it holds, it is hands-down one of the best medical search engines out there.

The Bottom Line

For most research, PubMed is the only healthcare search engine consulted, which is often more than enough. Whether or not you need more depends on the kind of study you are performing. If you need full-text articles from an Elsevier-owned journal, ScienceDirect is crucial, and if you are writing a systematic review, Cochrane can be advantageous.

Either way, the more you supplement your article with data from multiple medical search engines, the more accurate your results are, and the higher the impact of your paper.

If you are struggling with medical research and need a professional content creation agency to take the lead, look no further than One Content Pro. The experts here approach every assignment with a passion to deliver fresh, creative, and engaging writing.

Are you ready to get started with your content strategy?

Create an Attention Grabbing Viral Hook for your Business

Create an Attention Grabbing Viral Hook for your Business

While the way you contact and engage with your customers has significantly changed in recent years, there are certain marketing constants that are simply ageless. This is most emphatically true when it comes to developing an effective viral ‘hook’ for your brand. While it is not the same as a call-to-action (CTA) line, a hook is anything you do online to get someone to visit your website, social media platforms, and other online resources.

The definition of a viral hook is what you are recognized for or what comes to mind when someone thinks of your brand. Your viral hook is reflected in just about everything you do in the course of doing business. In terms of web advertising, your catch is only effective if it is remembered and shared across the board.

Scan Your Competition

Scan Your Competition

Before you begin producing content at random, spend some time observing and monitoring your competitors’ webpage or social media accounts to see what they are doing. You must determine how you can improve your own online communications.

A good approach to start is to monitor Reddit, Quora, and other social media sites to gauge what everyone is presently discussing. Bear in mind that just because some content has gone viral does not imply you should copy it. Avoid copying and pasting — instead, seek inspiration and expand upon it. Personalize each item by adding your own touch.

Make Sure It Grabs Attention!

In terms of web marketing, the power of a viral hook resides in its capacity to capture someone’s interest. That may sound like a straightforward reason, but capturing a consumer’s attention on the internet is easier said than done. It is becoming ever more difficult to capture and keep a user’s attention and you only have a few seconds to do so.

You must ascertain the character elements or characteristics of your brand that the members of your target demographic will find attractive. After identifying those characteristics, you sprinkle your marketing hook examples with allusions to them. For instance, a good viral hook for a small firm might be personalized attention to detail. To capture the reader’s interest, your viral hook must be able to enhance the recall of your brand.

Enhance the power and clarity of your message and leave a favorable impression in order to entice a customer to return or to share the news. Although this seems self-evident, the reality is that not all material is generated with the purpose of attracting attention. Attractive graphics, beginning with your featured photographs or clips, are among the most effective methods to pique your readers’ interest in what you’re saying.

Consider yourself sitting at a posh restaurant when a few ballerinas dressed in tutus enter. And then, bang! They have piqued your interest for sure. The online world is not so different. Naturally, you want to include relevant graphics; otherwise, readers will not take you seriously or will lose interest quickly. Moreover, you can also try and utilize the power of video elements to enhance your SEO strategy by optimizing alt tags and picture titles.

A hook is not limited to your online activities. This might be a one-of-a-kind product marketing hook examples. It could be an event sponsored by your firm. Utilize the entire arsenal of internet tools, including publishing videos and tweeting, to connect the work you perform on behalf of your firm directly to the characteristics you desire to stress upon in your brand.

After your innovative use of imagery establishes the first viral hook, you should follow up with an enticing title that draws readers in. Writers sometimes have to spend a lot of time to complete one, frequently going through numerous iterations. Maintain clear, succinct headlines that are as direct as possible about what your content would and would not accomplish.

Consider your actions carefully before clicking the publish button! There are one-hit wonders and mini-celebrities that get viral for the wrong reasons. That, however, is not the model your company requires or wants to follow. You want to preserve your brand’s image, integrity, and voice, while still providing value to your patrons.

Leverage Emotions and Positivity

Leverage Emotions and Positivity

It is natural for us humans to want attention. Your readers would like to feel as if you are speaking directly to them. You want people to feel as if your material is directly addressed to them. Any form of material that elicits strong emotions possesses that coveted viral hook. If you can master the skill of writing material that elicits emotional reactions, you will have your readers in your palm.

Take it from us: regardless of just how much you would like to believe that readers make judgments only on the basis of facts and information, this is just not true. In most of the situations, their judgments are driven by emotions, and viral material aims at drawing an emotional reaction from the audience.

Happiness, amazement, worry, wonder, and humor are the feelings we are referring to here. All you need to do is identify your brand’s unique voice and target demographic. While it is understood that you want your content to be shared and spread widely, you must remember that it does not have to suit everyone. Occasionally, it is the content that is provocative or witty that becomes viral.

It’s not as if unpleasant content is incapable of becoming viral. However, is it the kind of virality you desire for your content?

Your brand awareness and recall are entirely dependent on how other people view you. Therefore, infuse your material with a positive vibe. Even if the infectious hook is on the negative side, bring it back to the positive and conclude on a good note.

You want your visitors to leave feeling fulfilled and energized, and you want them to believe that your content adds real value to the world. The more these pleasant sensations and emotions are evoked, the more clicks/shares your content will get.

Hold Onto the Attention You Gather

The purpose of social media content is to foster engagement and interaction. While developing quality content is critical, if you leave it alone, you will not receive the results you want. Only when the creator makes an attempt to communicate with the audience can something go truly viral.

If you are familiar with your core demographic, you ought to be able to readily answer their queries or comments. The more you engage with your target audience, the more likely your material will be shared. Additionally, if you participate actively in community conversations, you would never run out of ideas for viral content.

Whatever your hook finally develops into, you want to maintain consistency with it. You would not like to add uncertainty or distrust by giving contradictory signals. Additionally, you may even maintain consistency by selecting terms and phrases that highlight your unique hook. Your keyword selection should incorporate your desired brand personality characteristics.

Leverage Online Tools

Viral content ideas generated by your intuition can only get you so far. Take it from us; you need to use advertising analytical tools and techniques to develop a successful content strategy and to monitor its effectiveness over time. You have a slew of SEO tools at your disposal, in addition to Web Analytics and Google Trends.

In addition, you have non-traditional methods such as polls, surveys, and comments to ascertain the sort of content your audience wishes to consume. Naturally, concentrating on SEO-friendly articles with a viral hook will guarantee that your content continues to perform well long after the viral effect has worn off.

The Bottom Line

If you want to develop viral videos and reach a larger audience, you must have a strategy in mind and be persistent in executing it. A viral hook is a fundamental need in today’s age of content-driven engagement. The key to online marketing success is striking out for all the correct reasons.

We hope we helped you understand the viral hook definition and the fundamentals of viral hooks. Avail of our world-class content creation services at One Content Pro to develop the perfect hook for your business. We offer bespoke, professional writing and editing services that convert leads and help you engage with your target audience. Contact us today to find out how we can help you!

Learn About How To Write A Eulogy For A Friend With Examples

Learn About How To Write A Eulogy For A Friend With Examples

Many believe that eulogies have to be perfect, but you do not have to be an orator to give one, nor does it have to be flawless. When you are writing a eulogy for a friend, just make it heartfelt and meaningful.

The basic rules of writing a eulogy for a friend are to add a little introduction, give a little snippet about your friendship, mention and acknowledge the family of the deceased and then add a little elevating and fitting conclusion. This applies whether you are giving a short one or are the person chosen to give a lengthy eulogy.

How to Write a Eulogy for a Friend

To help you, in this blog, we have gathered some touching tributes that you can use as ‘eulogy for friend’ examples.

1. Honor Who they Were

If you lost a friend who worked in a demanding field then mention their selflessness and how they have impacted you. An example would be a frontline worker during the pandemic. If your friend was a frontline worker, then your eulogy can talk about their selflessness affected you.

‘[Name] was the type of person who would always step up for others, who needed it. Their kindness was one of their most noticeable traits, so it came as no surprise that they joined their field. They had always been the ones to put themselves on the line for the safety of others, and in the end, gave their lives so others can live.’

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2. Mention their Impact on You

Writing a eulogy for a friend is already difficult, but writing one for a friend you grew up with is harder. If you have recently lost a lifelong friend, then this might be able to help you draft an outline where you mention how your friendship grew and impacted you.

‘[Name] had been a brother to me my whole life. We grew up together in the same neighborhood. Our mothers were friends before us so it was destined for us to be the same. Losing him is like not only losing a friend, but a brother, a confidant, and my closest companion. I do not know what life will be like without him, but I know as long as his memory is alive, in a way, he will be too.’

3. Talk About How you Met

Losing your best friend is painful, but honoring them through a eulogy helps alleviate a bit of that pain. Here is an example of a touching eulogy for a friend, so you can use this as a way to write your introduction.

‘I had always resisted the idea of friendship because I moved a lot as a child. When I met [Name] it was during seventh grade. I remember they came to me, extending a hand of friendship which I declined because I would move away. Their response was to tell me it doesn’t matter because we would always be friends. There were no barriers in our friendship, from that day, I believed that there is no distance too far for friendship.’

4. Keep it Uplifting

Death is hard, especially if it is at a young age. So, when writing a eulogy for a friend who died before their time, keep it hopeful and uplifting for those attending, similar to this example.

‘Though [Name] has been gone for some time, now, I still feel the pain of their absence. Some days are harder than others, but I remind myself that every milestone I accomplish is with them in my memories, and I’d like to believe that they are helping me somehow.’

5. Mention How the Relationship Blossomed

Mention How the Relationship Blossomed

A relationship doesn’t need a long time to thrive, in some cases, for example, a work friendship can bloom in a few months. If you want an example of a touching eulogy for a friend you worked with, then talk about what they meant for you at a professional and personal level.

‘I recently spoke to [Name]’s partner and found out that they looked forward to seeing us in the office every day. At first, when I met them, I was hesitant, but slowly, their warmth and caring nature helped pull me out of my shell and we became close even after I switched departments. I know a lot of others feel much the same way’

6. Talk about What they Did For you and Others

You can talk about how they were with you and others, and what made them special. So, take some inspiration from the example below to make it easier.

‘I shall always miss [Name]. They were an incredible presence in our little group. They always had time for anyone who was upset, had the best jokes, and always made it a point to text or call to ask how we were doing. They were the type of friends who would be there with tea and cake in difficult times; like a ray of sunshine on a rainy day.’

7. Mention How Your Friend Helped You

Mentioning how your friend helped through various stages of your life, for example, a hostel or sorority, will help make your delivery more personal. If you’re looking for help in writing a touching eulogy for a friend from your school or sorority, then have a look here.

‘If anyone needed help, whether it was for a test, a date, or tips about hair or make-up, [Name] was always there. She was an uplifting presence in the sorority house. She motivated and inspired anyone having a hard time and always made us believe in ourselves, even if we had trouble doing so ourselves.’

8. Keep the Audience in Mind

Sudden death is even more heartbreaking. If you have been tasked with writing a eulogy for a friend who died unexpectedly, then make sure you keep the audience and their feelings in mind too. There is a high chance that they are in shock, so keeping it simple and uplifting is the best choice. An example would be the one below.

‘We will honor [Name] today, who was taken away from us far too quickly. Though their time here was short, they will always be remembered for their joyful and uplifting spirit and the kindest personality I have ever witnessed.’

9. Keep a Hopeful Theme

If the death is not surprising and the person was ill, then focus a little on your friend’s fight before they passed. For example, terminal illness is one of the most painful ways of losing a friend. When writing a eulogy for a friend who lost a battle to illness, make sure you find a theme that promotes hope in those listening. An example would be:

‘[Name] would have liked for all of us to move on and be stronger. Becoming a little stronger every day will help in keeping her vows alive with us, which is what [Name] would have wanted.

10. Talk about their Qualities

There might be times that you have to speak for a friend, who you knew through another. Though you may not have been close, writing a eulogy for a friend of a friend won’t require much. Just ask yourself what reminds you of them and what good memories you have. For example:

‘Though [Name] and I didn’t meet every day, we did every other week, and every moment was filled with fun and laughter. They were an inspiring and happy person who led by example, and always enjoyed everything they were a part of. They faced everything that life threw with a smile’

Honor Your Friend

Honor Your Friend

All you need is a strong bond with the deceased and a good relationship to inspire your eulogy. Though there are touching ‘eulogy for a friend’ examples, there is no hard or fast rule. Write from the heart, or choose one of the best article writing services to help you put your feelings to paper.

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